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Graphic Design

Degree Type: Bachelor of Science
College(s): College of Business

Why Choose Graphic Design?

Graphic designers apply creative and conceptual skills to inform, educate, and persuade audiences. They demonstrate proficiency with tools and technologies to create, reproduce, and distribute visual messages. Due to an increased demand for business communication through traditional and new media outlets, graphic design job growth continues to rise.

The Grapic Design program at Ferris:

  • Offers a broad-based design education to allow each student to develop in particular areas of interest such as print, package, environmental, experience, web, or interactive design

  • Integrates business and marketing courses within a comprehensive design curriculum providing its graduates with a broad range of skills applicable to today's market. While honing your graphic design skills across a variety of mediums, you'll learn how to utilize those skills to achieve the communication objectives of organizations of all types.

  • Provides an environment for you to work collaboratively with project team members and clients to organize and complete communication solutions. You'll work with "real world" clients, learning the importance of professionalism and integrity, and how creative, coordinated design can facilitate organizational objectives.

  • Develops your communication, presentation, and professional skills necessary for design business practice. You are held to real world standards of performance, including portfolio reviews used as a basis for entry in, and completion of, the program.

  • Career Opportunities

    Graduates of the Graphic Design Bachelor degree program enter the workplace as print and/or web designers. Some career options include Art Directors, Interaction Designers, User Experience Designers, User Interface Designers, Design Directors, Creative Directors, Freelance Designers, Corporate Designers, Production Assistants, and Production Managers. The program has consistently proven an excellent placement rate of its graduates in leading design firms, corporatoins, and agencies across the country.

    Admission Requirements

    The Graphic Design bachelor degree program ladders from the Graphic Design associate degree program or equivalency. All candidates must complete the course requirements of the first two years with a minimum 2.7 GPA in the major courses and a minimum 2.0 GPA overall. They must also successfully pass a portfolio review, after completing the sophomore year of study.

    Graduation Requirements

    The Graphic Design program at Ferris leads to a bachelor of science degree. Graduation requires a minimum 2.7 GPA in the major courses and a minimum 2.0 GPA overall. A total of 124/125 credit hours must be completed (A.A.S. and B.S.) for graduation.

    More Information

    Graphic Design
    119 South Street/BUS 302
    Big Rapids, MI 49307-2284
    Phone: 231-591-2426

    Required Courses
    Credit Hours


    Communication Design 1
    Production Techniques
    Interactive Design-Development
    Communication Design 2
    Production Seminar
    Visual Communication 1
    Design Application 1
    Design Seminar
    Visual Communication 2
    Design Application 2
    Portfolio Preparation

    Major Electives

    Choose one of the following.
    Interactive Design Studio
    Interpretive Image Development


    You must take all courses listed.
    Principles of Marketing
    Applied Management
    Public Relations Principle

    University General Education

    The following courses are required as General Education courses, but they also apply specifically to this program.
    Advanced Business Writing
    Lab Science Elective
    Cultural Enrichment Elective (200-level or above)
    Social Awareness Electives (ECON 221 must be taken if not taken in AAS degree)

    Minimum credit hours required for B.S. degree (Includes A.A.S. in Graphic Design)