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2017-2018

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Sports Communication

Degree Type: Certificate
College(s): College of Arts and Sciences

Why Choose the Sports Communication Certificate?

The sports industry has become a major player in the national and world economy. Beyond the obvious competition events involving players, coaches and spectators, the industry requires many support personnel to administer, market, and broadcast events. At every level of involvement, appropriate and effective communication is required. This certificate offers students pursuing careers in the sports industry an opportunity to acquire knowledge and develop skills and attitudes for achieving competent 'sports communication.'

Admission Requirements

This Sports Communication certificate is open to any student admitted to Ferris State University except those pursuing a major in B.S. in Applied Speech Communication or B.S. in Sports Communication. The certificate is designed to complement any Ferris major program.

Graduation Requirements

This certificate requires a minimum of 12 credits. This certificate requires a minimum grade point average of 2.0 in these courses. At least 50% of the credits for this certificate must be Ferris State University credits. No more than three credits from this certificate may count towards completion of an academic major. English 250 with a C or higher is required.

More Information

ADVISOR: Dr. Sandy Alspach
PHONE: 231-591-2779
EMAIL:  

Department of Humanities
Ferris State University
1009 Campus Drive/JOH 119
Big Rapids, MI 49307-2280
Phone: 231-591-3675

Required Courses
Credit Hours

Sports Communication Certificate - 12 Credits

Interviewing
3
Organizational Communication
3
Sports Communication
3
Choose One:
Principles of Advertising/IMC
3
Legal Env-Sport-Resort Mgmt
3
Broadcast Writing
3
Broadcast Presentation
3
Principles of Facility Mgmt
3
Project Management
3
Design Foundations
3
Web Design and Planning
3
History of Sports
3
HOMT 305
Array
HOMT 401
Array
Writing for Mass Media
3
Understanding Mass Media
3
Negotiations
3
Principles of Marketing
3
Sports Marketing
3
Public Relations Principle
3
Public Relations Tactics
3
Intro to Video Communications
3
Field Production
3
Remote Television Production
3
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