Ferris Course Catalog

Event Planning (HOMT 305)

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  • Credit Hours: Min: 3, Max: 3

Study and apply the marketing objectives to develop an understanding of consumer demand, market mix, and the use of selling methods of the hospitality industry. Also will study the highly specialized area of food service referred to as catering; special function planning for conventions, workshops, meetings, etc. for large groups in a hospitality facility.

 

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Ferris State University Catalog (2007 - 2008)
 
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