Supply Chain Management (MKTG 472)

• College: College of Business
• Department: Marketing
• Credit Hours: 3
• This course has a lecture with 3 hours.

Introduction to logistics management as a process of value added activities that synchronize supply and demand. Extensive review and analysis of transportation and physical distribution issues including channel management. Additional topics include warehousing operations, packaging and regulatory laws. Pre-Requisites: MKTG 321 and MGMT 370. Typically Offered Fall Only