Ferris Course Catalog

Entrepreneurial Strategy-Plan (MGMT 315)

  • College: College of Business
  • Department: Management
  • Credit Hours: 3
  • This course has a lecture with 3 hours.

Introduce the student to the hyper-growth, highly-specialized entrepreneurship industry. Prepare students to recognize business opportunities, screen venture prospects, model and assess commercial potential, cultivate innovations, build distinctive competencies, and develop investment-grade entrepreneurial strategy and business models. Prepare students to purposefully manage in a highly-creative, rapid-paced venture environment. Typically Offered Fall only.

 

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Ferris State University Catalog (2011 - 2012)
 
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