Retail Merchandising (RETG 339)

• College: College of Business
• Department: Marketing
• Credit Hours: 3
• This course has a lecture with 3 hours.

Organization and responsibilities of merchandising division in a variety of retail formats. Procedures in planning, sourcing, and controlling inventory for profitable management of retail operations. Merchandise selection including information sources, and price lining. Purchase terms, pricing (mark-up and mark-down), turnover, open-to-buy. Presentation of merchandise as related to brand image, sales and aesthetics with an emphasis on profitability from a managerial perspective. Both planning and presentation to include strategic retail software applications. Pre-Requisites:RETG 337. Typically Offered Fall, Spring, Summer