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Marketing Education Major BUED

Degree Type: Bachelor of Science

College(s): Education and Human Services

Required Courses  Credit Hours 
NOTE: Major is currently NOT available to students
Marketing Major (39 credit hours)
ACCT 201 Principles of Accounting 1 3
ADVG 222 3
BLAW 301 Legal Environment of Business 3
BUSN 415 Business Edu Teaching Methods 3
MKTG 231 Professional Selling 3
MKTG 321 Principles of Marketing 3
MKTG 322 Consumer Behavior 3
MKTG 441 International Marketing 3
MGMT 301 Applied Management 3
ECOM 200 World of E-Commerce 3
Recommended Electives (6 credit hours)
ADVG 485 3
MKTG 322 Consumer Behavior 3
MKTG 341 3
MKTG 365 3
MKTG 472 Supply Chain Management 3
MKTG 473 3
RETG 438 Retail Management 3
Professional Education Sequence
Level I
Note: Students seeking admission to teacher education candidacy must meet all university requirements for admission to the specific program they wish to enter.
EDUC 251 Life Span Human Growth - Devel 3
EDUC 289 Principles Teaching - Learning 3
Level II
Note: Prior to admission to the Teacher Education Program and Level II courses, students must pass all sections of the Basic Skills Test, complete all Professional Education Prerequisite courses with a minimum of 2.5 GPA, with no grade lower than a C (2.0), have a 2.5 cumulative GPA, and meet all other program requirements. Students may have no more than two repeats in Level I coursework.
EDUC 303 School and Work and Society 3
EDUC 308 3
EDUC 339 2
EDUC 430 4
EDUC 439 2
EDUC 443 Tchg Reading-Secondary Areas 3
The next two courses are required for vocational majors only (Allied Health, Business, Technical, Wage Earning Home Economics)
CAHS 497 Special Studies in CAHS 1-6
* (Allied Health Education students only)
EDUC 400 3
Level III
Note: Prior to student teaching and professional seminar (Level III courses), students must obtain the appropriate GPA for their major/minor as established by each department, earn an overall GPA of 2.75 in the professional education courses, have a 2.5 cumulative GPA, and meet all other program requirements.
EDUC 491 12
EDUC 499 Student Teaching 2
FIELD EXPERIENCE REQUIREMENT: (for vocational majors only: Allied Health, Business, Technical, Wage Earning Home Economics) Two years of wage earning occupational work experience (within the last five (5) years) required. One-year experience plus one semester of EDUC 391 is acceptable. EDUC 391 credit will be granted for approved occupational experience (8 credits maximum).
EDUC 391 Work Experience Internship 8
NOTE: STUDENTS MUST OBTAIN THE APPROPRIATE GPA FOR THEIR MAJOR/MINOR AS ESTABLISHED BY EACH DEPARTMENT. A 2.75 GPA IS REQUIRED IN THE PROFESSIONAL EDUCATION COURSE SEQUENCE. A 2.50 CUMULATIVE GPA IS ALSO REQUIRED BEFORE STUDENT TEACHING. NOTE: Though faculty advisors are responsible for advising students regarding degree requirements, it is the student who is ultimately responsible for choosing the correct courses and for following the correct program.   

Why Choose Marketing Education?

Rapid technological advances have generated growing demand for marketing education teachers. Graduates can expect excellent career opportunities in secondary and vocational education as well as in the multifaceted world of government, business and industry.

The Marketing Education program offers a balanced educational background including business professional education and general education courses combined with field and directed teaching experiences.

Professional Opportunities

The Marketing Education program prepares students to teach marketing subjects at the secondary level. The Marketing Education teacher:
*recognizes/recalls the existence of different aspects of marketing in a variety of settings.
*Applies broad, in-depth knowledge of the different aspects of marketing and related instructional and assessment strategies.
*Articulates knowledge about marketing and related instructional and assessment strategies.
*Demonstrates proficiency in using the knowledge at a fundamental level of competence acceptable for teaching.

Admission Requirements

Students seeking admission to teacher education programs must have taken the ACT exam and have a 2.50 overall GPA. Students transferring into the program with completed majors or minors must have the appropriate GPA as established by each department.

Teacher Certification Requirements

A Marketing Education endorsement (GM) prepares a teacher to teach marketing education at the secondary level in courses aligned with the Michigan Career Pathways. Candidates completing the academic requirements of the Marketing Education program may be recommended for the certificate endorsement after passing the Michigan Test for Teacher Certification marketing education test.

As required by the State of Michigan to receive teacher certification, all teacher candidates must: (1) pass the Michigan Basic Skills Test, (2) pass the pedagogy tests in their subject area majors and minors, and (3) have a 2.50 minimum GPA to receive teacher certification in Michigan. These state requirements are in addition to the FSU graduation requirements of your individual program.

Graduation Requirements

The Marketing Education program leads to a Bachelor of Science degree through the School of Education, College of Education & Human Services. Graduates must complete all of FSU's general education, marketing, and teacher education requirements. Professional education requirements include a semester of directed student teaching. Consult individual program description for other graduation requirements.

A 2.75 GPA is required for satisfactory completion of the Business Education/Marketing Education major.

More Information

Bishop Hall Room 211
Ferris State University
1349 Cramer Circle
Big Rapids, MI 49307-2737
Phone: 231-591-5361


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