Public Relations Minor (PURE) - Ferris Course Catalog

Locate a Course
Find a Degree
Learn about a Program
Follow a Career Path

Public Relations Minor PURE

Degree Type: Minor

College(s): Business

Required Courses		Credit Hours
PREL 240	Public Relations Principle	3
PREL 340		3
PREL 350	Public Relations Ethics\Law	3
MKTG 321	Principles of Marketing	3
MKTG 425	Marketing Research	3
*	Industry Specific Elective	3
Minimum credit hours required		18

Why Choose a Public Relations Minor?

Public relations professionals communicate with a wide variety of audiences in their role as advocates for an organization. PR practitioners are excellent writers, public speakers, event planners, organizers, and communicators. Our PR minor will give you a solid foundation in the real-world tools of the trade. You will be trained in one of the best programs in the nation, learning how to communicate effectively at the executive level in a variety of industries.

Career Opportunities

Public relations professionals are employed at all levels in corporate businesses, professional agencies, non-profit organizations, social service agencies, medical facilities, governmental agencies, as well as sports, hospitality, entertainment industries, and more. A PR minor will supplement your major with knowledge, skills, and abilities most desired by organizations, helping you land a job in your chosen field. Public relations is cited as one of the fastest growing professions by the U.S. Department of Labor, Fortune Magazine and U.S. News and World Report.

Admissions Requirements

Any Ferris student interested in improving his/her career opportunities can obtain the Public Relations minor in conjunction with a baccalaureate degree

Graduation Requirements

You will receive the Public Relations minor upon graduation with a baccalaureate degree, and after completion of the requirements for the minor with a minimum 2.0 grade point average in the Public Relations minor courses.

No more than 50% of the credits in this minor may be transferred from another institution, nor will the minor be granted if more than 6 of the minor credits are specifically required in the student’s major.

More Information

Marketing Department
119 South Street, BUS 212
Big Rapids, MI 49307-2284
Phone: 231-592-1416
E-mail: MKTG @ferris.edu

The College of Business is accredited by the Accreditation Council for Business Schools and Programs (ACBSP)
http://www.acbsp.org/p/st/Id/&sid=s1_001