2020-2021 Catalog (Current)

Design

Degree Type: Bachelor of Science
College(s): College of Business

Program Requirements

Design, BS Program Checksheet

Includes:

  • Major Courses and General Education Courses
  • Admission and Transfer Requirements
  • Graduation Requirements

Why Choose Graphic Design? - Program Spotlight

Are you curious about the creation of the logos you see, apps you use, the brands you wear, and the messages you receive? If you are, this program might be for you. Due to increased recognition of design as a strategic business tool, the graphic design field offers graduates long-term career opportunities in a wide variety of industries.

What is Graphic Design?

Graphic designers are creative problem solvers who apply a disciplined process, and master tools and technologies, to develop solutions to both social and business problems. Designers harness strategic, conceptual, and technical skills to create user-centered experiences that inform, educate, and persuade.

The Graphic Design program at Ferris State University

Graphic Design is a unique program situated in the College of Business that offers a focused design education integrating business and marketing courses within a comprehensive design curriculum. The program provides its graduates with a range of skills applicable to today's dynamic innovation economy. Each student can develop in a particular area of interest such as brand design, experience design, interactive design and more. Students in the program progress over the course of four years from developing fundamental visual communication skills, and appreciation for user-centered design in a variety of media, to working collaboratively in teams to develop complete communication solutions for real clients. In addition to applied creativity, students in the program develop appreciation of the design process, professionalism, presentation, and project management skills that facilitate tangible organizational objectives for a broad range of clients. Graduating students present their portfolios to elite members of the design industry in a renowned annual Portfolio Review event.

Career Opportunities

Graduates of the Graphic Design Bachelor degree program develop careers as Designers, Interaction Designers, User Experience (UX) Designers, User Interface (UI) Designers, Product Designers, Art Directors, Front-end Developers, Design Directors, Creative Directors, Freelance Designers, Corporate Designers, and Production designers and managers. Ferris Graphic Design graduates are consistently in demand at leading design firms, corporations, and agencies in the country, including Herman Miller, AmazonSquare One Design, Carnevale Interactive, Gensler, Haworth, and Microsoft.

More Information

Graphic Design
119 South Street/BUS 212
Big Rapids, MI 49307-2284
Phone: 231-591-2426
Email:

Required Courses
Credit Hours

Graphic Design, BS - 124 Credits

Major - 66 Credits
Design Foundations
3
Type & Technology
3
Image & Technology
3
Type & Visual Interfaces
3
Visual Communication
3
Interactivity & Development
3
Principles - Experience Design
3
Producing Design Systems
3
Interaction Design Development
3
Branding Experience Design 1
6
Branding Experience Design 2
6
Internship or Intl Experience
3
Design Project Center 1
9
Design Professionalism & Entps
3
Design Project Center 2
9
Portfolio Preparation
3
Additional Requirements - 15 Credits
Contracts and Sales
3
Principles of Marketing
3
Choose One:
Professional Selling
3
Applied Management
3
Choose one:
Database Design-Implementation
3
Public Relations Principle
3
Choose One:
Web Application Development
3
Marketing Research
3