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GMAN 462 - Media Process Management

Designed for students to gain a holistic experience of how a print or cross-media company's processes interrelate and affect the overall operation of the business. Students will analyze production data and make recommendations to improve processes and their outcomes. How the combination of production data and metadata is used to improve an organization's quality and production objectives will be examined. Customer relations, customer contact skills, along with people management skills will be stressed. Meets General Education requirements for Collaboration and Problem Solving. Typically offered Spring.
Level: UG
Class Restriction: AR, HR, IR, RR, SR, VR
Field of Study Restriction: MAJOR-GMAN, MAJOR-NMPP, MAJOR-PDGI, MAJOR-PMGT

Credit Hours: 3

Ferris Equivalencies: PMGT-462-200701

Department: MKTG


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