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MKTG 718 - Sales Leadership

This course examines motivating a salesforce, compensation plans, training, territory management, and organizational leadership, using analytical data. Students will generate sales forecast data, formulate strategies for sales teams, and examine current sales technology. Role-play exercises are used along with video and audio recording. Typically offered Spring and Summer.
Level: GR
Credit Hours: 3

Prerequisite MKTG 716 /C W/Concurrency:Y
Ferris Equivalencies:

Department: MKTG


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